Term explained simply

Cost per Completed View (CPCV)

Online

What does Cost per Completed View (CPCV) mean?

A billing model for video advertising in which costs are only incurred once a video has been watched all the way to the end.

This term is assigned to Online in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach.

All terms in the Advertising Glossary